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Ghauri; Ghauri, Pervez N.:

International Marketing and Purchasing: From Marketing-mix to Relationships and Networks (Hardback) - hardcover

2000, ISBN: 0762303182

[EAN: 9780762303182], Neubuch, [PU: Emerald Publishing Limited, United States], Language: English. Brand new Book. The collection of papers presented in this volume are the results of res… More...

NEW BOOK. Shipping costs: EUR 0.59 The Book Depository, London, United Kingdom [54837791] [Rating: 5 (von 5)]
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S. Tamer Cavusgil (Ed):

International Marketing and Purchasing: From Marketing-mix to Relationships and Networks: 9 (Advances in International Marketing) (Volume 9) - hardcover

2000, ISBN: 9780762303182

JAI Press, 2000. Volume 9. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. In good all round condition. No dust jacke… More...

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Int Mark Purch Aim9h - Ghauri/ Pervez N. Ghauri
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Ghauri/ Pervez N. Ghauri:
Int Mark Purch Aim9h - Paperback

ISBN: 0762303182

Int Mark Purch Aim9h ab 232.99 € als gebundene Ausgabe: . Aus dem Bereich: Bücher, Wissenschaft, Wirtschaftswissenschaft, Medien > Bücher nein Buch (gebunden), Emerald Group Publishing Li… More...

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S. Tamer Cavusgil:
International Marketing and Purchasing: From Marketing-mix to Relationships and Networks - hardcover

1999, ISBN: 0762303182

[EAN: 9780762303182], Neubuch, [PU: Emerald Publishing Limited], New copy - Usually dispatched within 4 working days., Books

NEW BOOK. Shipping costs: EUR 9.43 THE SAINT BOOKSTORE, Southport, United Kingdom [51194787] [Rating: 5 (von 5)]
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International Marketing and Purchasing - Pervez N. Ghauri
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Pervez N. Ghauri:
International Marketing and Purchasing - hardcover

2000, ISBN: 9780762303182

From Marketing-mix to Relationships and Networks, Hardcover, Buch, [PU: JAI Press Inc.]

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Int Mark Purch Aim9h
Author:
Title:
ISBN:

0762303182


The collection of papers presented in this volume are the results of research undertaken by a group of scholars examining the field of international marketing and purchasing (IMP). This group of researchers has been conducting IMP studies over the past two decades in a multi-country setting. This book is a good overview of marketing as a discipline and provides insightful writing on the latest developments. The book can be used as supplementary text in courses as Business-to-Business Marketing, International Marketing and Marketing theory.

Details of the book - Int Mark Purch Aim9h


EAN (ISBN-13): 9780762303182
ISBN (ISBN-10): 0762303182
Hardcover
Paperback
Publishing year: 2000
Publisher: Emerald Group Publishing Limited
356 Pages
Weight: 0,667 kg
Language: eng/Englisch

Book in our database since 2007-12-29T16:30:57+00:00 (London)
Detail page last modified on 2022-10-31T11:18:03+00:00 (London)
ISBN/EAN: 0762303182

ISBN - alternate spelling:
0-7623-0318-2, 978-0-7623-0318-2
Alternate spelling and related search-keywords:
Book author: tamer, cavusgil, pervé
Book title: international marketing purchasing, marketing mix

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