2008, ISBN: 9781349301089
Kartoniert, 216 Seiten, 229mm x 152mm x 12mm, Sprache(n): eng The Harry Potter books are the bestselling books of all time. In this fascinating study, Susan Gunelius analyzes every aspect… More...
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2008, ISBN: 9781349301089
Paperback
Palgrave Macmillan, Taschenbuch, Auflage: 1st ed. 2008, 216 Seiten, Publiziert: 2008-06-03T00:00:01Z, Produktgruppe: Buch, 1 kg, Recht, Kategorien, Bücher, Industrie, Branchen & Berufe, B… More...
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2003, ISBN: 9781349301089
[ED: Taschenbuch], [PU: Palgrave Macmillan UK], Neuware - The Harry Potter books are the bestselling books of all time. In this fascinating study, Susan Gunelius analyzes every aspect of … More...
booklooker.de |
2008, ISBN: 1349301086
[EAN: 9781349301089], Neubuch, [PU: Palgrave Macmillan UK], BRAND; GLOBALBUSINESS; MARKETING; PROMOTION, nach der Bestellung gedruckt Neuware - Printed after ordering - The Harry Potter b… More...
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2008, ISBN: 1349301086
[EAN: 9781349301089], Neubuch, [PU: Palgrave Macmillan UK Jun 2008], BRAND; GLOBALBUSINESS; MARKETING; PROMOTION, This item is printed on demand - it takes 3-4 days longer - Neuware -The … More...
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2008, ISBN: 9781349301089
Kartoniert, 216 Seiten, 229mm x 152mm x 12mm, Sprache(n): eng The Harry Potter books are the bestselling books of all time. In this fascinating study, Susan Gunelius analyzes every aspect… More...
2008, ISBN: 9781349301089
Paperback
Palgrave Macmillan, Taschenbuch, Auflage: 1st ed. 2008, 216 Seiten, Publiziert: 2008-06-03T00:00:01Z, Produktgruppe: Buch, 1 kg, Recht, Kategorien, Bücher, Industrie, Branchen & Berufe, B… More...
2003
ISBN: 9781349301089
[ED: Taschenbuch], [PU: Palgrave Macmillan UK], Neuware - The Harry Potter books are the bestselling books of all time. In this fascinating study, Susan Gunelius analyzes every aspect of … More...
2008, ISBN: 1349301086
[EAN: 9781349301089], Neubuch, [PU: Palgrave Macmillan UK], BRAND; GLOBALBUSINESS; MARKETING; PROMOTION, nach der Bestellung gedruckt Neuware - Printed after ordering - The Harry Potter b… More...
2008, ISBN: 1349301086
[EAN: 9781349301089], Neubuch, [PU: Palgrave Macmillan UK Jun 2008], BRAND; GLOBALBUSINESS; MARKETING; PROMOTION, This item is printed on demand - it takes 3-4 days longer - Neuware -The … More...
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Details of the book - Harry Potter: The Story of a Global Business Phenomenon
EAN (ISBN-13): 9781349301089
ISBN (ISBN-10): 1349301086
Hardcover
Paperback
Publishing year: 2008
Publisher: Palgrave Macmillan
Book in our database since 2016-03-28T07:05:49+01:00 (London)
Detail page last modified on 2024-04-12T08:22:17+01:00 (London)
ISBN/EAN: 9781349301089
ISBN - alternate spelling:
1-349-30108-6, 978-1-349-30108-9
Alternate spelling and related search-keywords:
Book author: rowling, harry potter
Book title: harry potter, the phenomenon
Information from Publisher
Author: S. Gunelius
Title: Harry Potter - The Story of a Global Business Phenomenon
Publisher: Palgrave Macmillan; Palgrave Macmillan UK
194 Pages
Publishing year: 2008-06-03
London; GB
Printed / Made in
Language: English
53,49 € (DE)
54,99 € (AT)
59,00 CHF (CH)
POD
XIX, 194 p.
BC; Hardcover, Softcover / Wirtschaft/Werbung, Marketing; Marketing und Vertrieb; Verstehen; brand; Global Business; marketing; Promotion; Marketing; International Business; Business Strategy and Leadership; Industries; International Economics; Internationale Wirtschaft, Internationales Management; Strategisches Management; Industrien und Branchenstudien; Internationale Wirtschaft; BB
The Making of a Global Literary Phenomenon The Book that Lived The Value of a Good Product (Setting the Stage for Marketing and Promotion) The Buzz Begins Harry Potter as a Powerful Product and Brand (An Education in Marketing and Promotion) Harry Potter's Influence on Print Publishing Harry Potter's Influence on Movies and Television Harry Potter's Influence on Retail Harry Potter's Influence on Merchandising Harry Potter's Influence Online Harry Potter Becomes a Theme Park and More Harry Potter's Global Business and Personal Influence Predecessors to Harry Potter's Success (Who Else Has Gotten It Right or Wrong?) What's Next for Harry Potter and the World Affected by The Boy Who Lived? Conclusion: The Recreation of a Literary PhenomenonMore/other books that might be very similar to this book
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