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The Product Manager's Toolkit - Gabriel Steinhardt
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The Product Manager's Toolkit - new book

ISBN: 9783642045080

The Product Manager's Toolkit ab 63.99 € als pdf eBook: Methodologies Processes and Tasks in High-Tech Product Management. Aus dem Bereich: eBooks, Wirtschaft, Medien > Bücher, The Produc… More...

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The Product Manager's Toolkit - Gabriel Steinhardt
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The Product Manager's Toolkit - new book

ISBN: 9783642045080

The Product Manager's Toolkit - Methodologies Processes and Tasks in High-Tech Product Management: ab 63.99 € eBooks > Wirtschaft Springer-Verlag GmbH, Springer-Verlag GmbH

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The Product Manager's Toolkit - Gabriel Steinhardt
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Gabriel Steinhardt:
The Product Manager's Toolkit - First edition

2010

ISBN: 9783642045080

Methodologies, Processes and Tasks in High-Tech Product Management, eBooks, eBook Download (PDF), Auflage, [PU: Springer-Verlag], [ED: 1], Springer-Verlag, 2010

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The Product Manager's Toolkit - Gabriel Steinhardt
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Gabriel Steinhardt:
The Product Manager's Toolkit - new book

2010, ISBN: 9783642045080

Methodologies, Processes and Tasks in High-Tech Product Management, eBooks, eBook Download (PDF), 2010, [PU: Springer Berlin], Springer Berlin, 2010

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Gabriel Steinhardt:
The Product Manager's Toolkit - new book

2010, ISBN: 9783642045080

Methodologies, Processes and Tasks in High-Tech Product Management, 2010, eBook Download (PDF), eBooks, [PU: Springer Berlin]

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The Product Manager's Toolkit
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9783642045080

Details of the book - The Product Manager's Toolkit


EAN (ISBN-13): 9783642045080
ISBN (ISBN-10): 3642045081
Publishing year: 2010
Publisher: Springer-Verlag
378 Pages
Language: eng/Englisch

Book in our database since 2011-03-29T23:41:45+01:00 (London)
Detail page last modified on 2024-03-12T11:08:32+00:00 (London)
ISBN/EAN: 9783642045080

ISBN - alternate spelling:
3-642-04508-1, 978-3-642-04508-0
Alternate spelling and related search-keywords:
Book author: steinhardt, stein
Book title: high tech, manager toolkit, product management

Information from Publisher

Author: Gabriel Steinhardt
Title: The Product Manager's Toolkit - Methodologies, Processes and Tasks in High-Tech Product Management
Publisher: Springer; Springer Berlin
378 Pages
Publishing year: 2010-04-15
Berlin; Heidelberg; DE
Language: English
53,49 € (DE)
55,00 € (AT)
59,00 CHF (CH)
Available
XVII, 378 p.

EA; E107; eBook; Nonbooks, PBS / Wirtschaft/Management; Management: Innovation; Verstehen; Marketing; Product Management; Product Manager; Product Marketer; Product Marketing; Product Planning; Sales; Value Pricing; communication; technology roadmap; B; Innovation and Technology Management; Business and Management; Organization; Marketing; Business and Management; Betriebswirtschaft und Management; Organisationstheorie und -verhalten; Marketing und Vertrieb; BB

Product Management Concepts.- Who’s Driving Your Company?.- Product Management Team.- Product Definition Team.- Crafting Market Requirements.- Concept of Marketing.- Value-Marketing Model.- Extending Product Life Cycle Stages.- Product Management Glossary.- Product Manager's Toolkit.- PMTK Introduction.- PMTK Models.- PMTK Templates.
This book provides a consistent and holistic approach to product management It covers both, macro and micro level While virtually all competing books present product management on a partial, high-level or generalist approach, this book addresses as well the practical elements of real-life application Includes supplementary material: sn.pub/extras
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