2010, ISBN: 143577678X, Lieferbar binnen 4-6 Wochen Shipping costs:Versandkostenfrei innerhalb der BRD

Internationaler Buchtitel. In englischer Sprache. Verlag: LULU PR, 70 Seiten, L=152mm, B=229mm, H=4mm, Gew.=113gr, [GR: 27800 - TB/Wirtschaft], [SW: - Business / Economics / Finance], Ka… More...

Internationaler Buchtitel. In englischer Sprache. Verlag: LULU PR, 70 Seiten, L=152mm, B=229mm, H=4mm, Gew.=113gr, [GR: 27800 - TB/Wirtschaft], [SW: - Business / Economics / Finance], Kartoniert/Broschiert, Klappentext: The Eighth Criteria, Market Focus, is the missing piece in the Baldrige Criteria for Performance Excellence. The Eighth Criteria gives marketing professionals the means to improve productivity, overall performance, and create strategic planning processes that lead directly to improvements in bottom line results. The Eighth Criteria can also help overcome the divide that exists between C-level executives who often make critical strategic decisions that directly affect marketing but who fail to effectively communicate these decisions or fully appreciate the role that marketing plays in their own organization. The Eighth Criteria, Market Focus, is the missing piece in the Baldrige Criteria for Performance Excellence. The Eighth Criteria gives marketing professionals the means to improve productivity, overall performance, and create strategic planning processes that lead directly to improvements in bottom line results. The Eighth Criteria can also help overcome the divide that exists between C-level executives who often make critical strategic decisions that directly affect marketing but who fail to effectively communicate these decisions or fully appreciate the role that marketing plays in their own organization.<

ISBN: 9781435776784

Bruce May,Paperback, English-language edition,Pub by Lulu.com Books Books ~~ Business & Economics~~ General Eighth-Criteria~~Bruce-May Lulu.com The Eighth Criteria, Market Focus, is the m… More...

Bruce May,Paperback, English-language edition,Pub by Lulu.com Books Books ~~ Business & Economics~~ General Eighth-Criteria~~Bruce-May Lulu.com The Eighth Criteria, Market Focus, is the missing piece in the Baldrige Criteria for Performance Excellence. The Eighth Criteria gives marketing professionals the means to improve productivity, overall performance, and create strategic planning processes that lead directly to improvements in bottom line results. The Eighth Criteria can also help overcome the divide that exists between C-level executives who often make critical strategic decisions that directly affect marketing but who fail to effectively communicate these decisions or fully appreciate the role that marketing plays in their own organization.<