ISBN: 9781118082904

Global business lessons from Bill Roedy, the man who built the world's largest entertainment networkWhat Makes Business Rock is the compelling story of how Bill Roedy, the Chairman and CE… More...

Global business lessons from Bill Roedy, the man who built the world's largest entertainment networkWhat Makes Business Rock is the compelling story of how Bill Roedy, the Chairman and CEO of MTV International, built the largest international entertainment network in existence, much of the time having to make up answers for questions which had never before been asked.It's a free-wheeling, rock and rolling tale filled with a fascinating cast of characters including British entrepreneur Robert Maxwell, Rupert Murdoch and Sumner Redstone, Bono, the Pope, and a range of legendary politicians such as Nelson Mandela, Vladimir Putin, and Fidel Castro.An important primer on how to build and manage a business in an environment of continually evolving and developing communications platformsDeals with the cultural demands of countries as diverse as China, Zambia, and IrelandA business book masquerading as the memoir of one of the most important people in the music industryEntertaining and engaging, What Makes Business Rock offers an up close look at Bill Roedy the person and professional, and uncovers the innovative strategies he used to help make MTV the most successful, and best known, media brand in the world.; PDF \ Steve Wiegand; Music, Stage & Screen > Film, TV & radio > Television, Wiley<

ISBN: 9781118082904

Global business lessons from Bill Roedy, the man who built the world's largest entertainment networkWhat Makes Business Rock is the compelling story of how Bill Roedy, the Chairman and CE… More...

Global business lessons from Bill Roedy, the man who built the world's largest entertainment networkWhat Makes Business Rock is the compelling story of how Bill Roedy, the Chairman and CEO of MTV International, built the largest international entertainment network in existence, much of the time having to make up answers for questions which had never before been asked.It's a free-wheeling, rock and rolling tale filled with a fascinating cast of characters including British entrepreneur Robert Maxwell, Rupert Murdoch and Sumner Redstone, Bono, the Pope, and a range of legendary politicians such as Nelson Mandela, Vladimir Putin, and Fidel Castro.An important primer on how to build and manage a business in an environment of continually evolving and developing communications platformsDeals with the cultural demands of countries as diverse as China, Zambia, and IrelandA business book masquerading as the memoir of one of the most important people in the music industryEntertaining and engaging, What Makes Business Rock offers an up close look at Bill Roedy the person and professional, and uncovers the innovative strategies he used to help make MTV the most successful, and best known, media brand in the world.; PDF; Music, Stage & Screen > Film, TV & radio > Television, Wiley<

ISBN: 9781118082904

Global business lessons from Bill Roedy, the man who built the world's largest entertainment networkWhat Makes Business Rock is the compelling story of how Bill Roedy, the Chairman and CE… More...

Global business lessons from Bill Roedy, the man who built the world's largest entertainment networkWhat Makes Business Rock is the compelling story of how Bill Roedy, the Chairman and CEO of MTV International, built the largest international entertainment network in existence, much of the time having to make up answers for questions which had never before been asked.It's a free-wheeling, rock and rolling tale filled with a fascinating cast of characters including British entrepreneur Robert Maxwell, Rupert Murdoch and Sumner Redstone, Bono, the Pope, and a range of legendary politicians such as Nelson Mandela, Vladimir Putin, and Fidel Castro.* An important primer on how to build and manage a business in an environment of continually evolving and developing communications platforms* Deals with the cultural demands of countries as diverse as China, Zambia, and Ireland* A business book masquerading as the memoir of one of the most important people in the music industryEntertaining and engaging, What Makes Business Rock offers an up close look at Bill Roedy the person and professional, and uncovers the innovative strategies he used to help make MTV the most successful, and best known, media brand in the world. E-Book<

ISBN: 9781118082904

Global business lessons from Bill Roedy, the man who built theworld's largest entertainment networkWhat Makes Business Rock is the compelling story of how BillRoedy, the Chairman and CEO … More...

Global business lessons from Bill Roedy, the man who built theworld's largest entertainment networkWhat Makes Business Rock is the compelling story of how BillRoedy, the Chairman and CEO of MTV International, built the largestinternational entertainment network in existence, much of the timehaving to make up answers for questions which had never before beenasked.It's a free-wheeling, rock and rolling tale filled with afascinating cast of characters including British entrepreneurRobert Maxwell, Rupert Murdoch and Sumner Redstone, Bono, the Pope,and a range of legendary politicians such as Nelson Mandela,Vladimir Putin, and Fidel Castro.* An important primer on how to build and manage a business in anenvironment of continually evolving and developing communicationsplatforms* Deals with the cultural demands of countries as diverse asChina, Zambia, and Ireland* A business book masquerading as the memoir of one of the mostimportant people in the music industryEntertaining and engaging, What Makes Business Rock offers an upclose look at Bill Roedy the person and professional, and uncoversthe innovative strategies he used to help make MTV the mostsuccessful, and best known, media brand in the world. E-Book<

2011, ISBN: 1118082907

In englischer Sprache. Verlag: John Wiley & Sons, Foreword. Preface. Chapter One Born in the U.S.A. Chapter Two Survivor. Chapter Three Money for Nothing. Chapter Four Mo' Money Mo' Probl… More...

In englischer Sprache. Verlag: John Wiley & Sons, Foreword. Preface. Chapter One Born in the U.S.A. Chapter Two Survivor. Chapter Three Money for Nothing. Chapter Four Mo' Money Mo' Problems. Chapter Five Get the Party Started. Chapter Six We Will Rock You/We Are the Champions. Chapter Seven How to Save a Life. Chapter Eight Where Do We Go from Here? Chapter Nine The Beginning Is the End Is the Beginning. Acknowledgments. Index. PC-PDF, 272 Seiten, 272 Seiten, 1., Auflage, [GR: 9783 - Nonbooks, PBS / Wirtschaft/Betriebswirtschaft], [SW: - Betriebswirtschaft und Management], [Ausgabe: 1][PU:John Wiley & Sons]<