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Kellogg on Strategy - Concepts, Tools and Frameworks for Practitioners - D Dranove
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Kellogg on Strategy - Concepts, Tools and Frameworks for Practitioners - hardcover

ISBN: 9780471478553

Hardback, [PU: John Wiley & Sons Inc], Creating and sustaining a profitable business requires close adherence to the fundamentals of business strategy. Fortunately, the basics of business… More...

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Kellogg on Strategy: Concepts, Tools, and Frameworks for Practitioners - First edition

2005, ISBN: 9780471478553

Hardcover

Wiley, Gebundene Ausgabe, Auflage: 1. 240 Seiten, Publiziert: 2005-07-22T00:00:01Z, Produktgruppe: Buch, 0.94 kg, Recht, Kategorien, Bücher, Führung & Personalmanagement, Management, Busi… More...

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Kellogg on Strategy: Concepts, Tools, and Frameworks for Practitioners - Dranove
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Dranove:
Kellogg on Strategy: Concepts, Tools, and Frameworks for Practitioners - First edition

2005

ISBN: 9780471478553

Hardcover

Wiley, Gebundene Ausgabe, Auflage: 1. 240 Seiten, Publiziert: 2005-07-22T00:00:01Z, Produktgruppe: Buch, 0.94 kg, Recht, Kategorien, Bücher, Führung & Personalmanagement, Management, Busi… More...

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Dranove:
Kellogg on Strategy: Concepts, Tools, and Frameworks for Practitioners - First edition

2005, ISBN: 9780471478553

Hardcover

Wiley, Gebundene Ausgabe, Auflage: 1. 240 Seiten, Publiziert: 2005-07-22T00:00:01Z, Produktgruppe: Buch, 0.94 kg, Recht, Kategorien, Bücher, Führung & Personalmanagement, Management, Busi… More...

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Kellogg on Strategy: Concepts, Tools, and Frameworks for Practitioners - Dranove
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Dranove:
Kellogg on Strategy: Concepts, Tools, and Frameworks for Practitioners - First edition

2005, ISBN: 9780471478553

Hardcover

Wiley, Gebundene Ausgabe, Auflage: 1. 240 Seiten, Publiziert: 2005-07-22T00:00:01Z, Produktgruppe: Buch, 0.95 kg, Recht, Kategorien, Bücher, Führung & Personalmanagement, Management, Busi… More...

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Details of the book
Kellogg on Strategy: Concepts, Tools, and Frameworks for Practitioners
Author:
Title:
ISBN:

9780471478553


Written for business executives and MBA students, Kellogg on Strategy is a practical guide to choosing the right strategy for your business and applying it correctly. Rather than covering the basics of strategy, this expert guide shows you how to use strategy effectively so your business can succeed. You'll learn to analyze your current competitive position, develop the perfect strategy to match your goals, and apply that strategy thoughtfully and effectively. Inside, you'll find expert guidance on: * Measuring your firm's competitive advantage * Analyzing opportunities and threats in your industry * Responding to a competitor's strategy and pricing * Coping with entry into new markets * Positioning your firm against the competition * Developing a sustainable, long-term competitive advantage * And much more

Details of the book - Kellogg on Strategy: Concepts, Tools, and Frameworks for Practitioners


EAN (ISBN-13): 9780471478553
ISBN (ISBN-10): 0471478555
Hardcover
Publishing year: 2005
Publisher: Wiley
234 Pages
Weight: 0,417 kg
Language: eng/Englisch

Book in our database since 2007-11-17T09:43:00+00:00 (London)
Detail page last modified on 2023-03-22T18:41:43+00:00 (London)
ISBN/EAN: 9780471478553

ISBN - alternate spelling:
0-471-47855-5, 978-0-471-47855-3
Alternate spelling and related search-keywords:
Book author: marciano, dran, david, marcianò
Book title: kellog, frameworks, kellogg, your strategy needs

Information from Publisher

Author: David Dranove; Sonia Marciano
Title: Kellogg on Strategy - Concepts, Tools, and Frameworks for Practitioners
Publisher: John Wiley & Sons
240 Pages
Publishing year: 2005-08-26
Weight: 0,424 kg
Language: English
25,90 € (DE)
No longer receiving updates
157mm x 236mm x 21mm

BB; Hardcover, Softcover / Wirtschaft/Management; Management und Managementtechniken; Business & Management; Führung; Management / Leadership; Management f. Führungskräfte; Wirtschaft u. Management; Management f. Führungskräfte

Written for business executives and MBA students, Kellogg on Strategy is a practical guide to choosing the right strategy for your business and applying it correctly. Rather than covering the basics of strategy, this expert guide shows you how to use strategy effectively so your business can succeed. You'll learn to analyze your current competitive position, develop the perfect strategy to match your goals, and apply that strategy thoughtfully and effectively. Inside, you'll find expert guidance on: * Measuring your firm's competitive advantage * Analyzing opportunities and threats in your industry * Responding to a competitor's strategy and pricing * Coping with entry into new markets * Positioning your firm against the competition * Developing a sustainable, long-term competitive advantage * And much more
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