ISBN: 9780471244929

A complete handbook on a critical issue for today''s businessleaders-how to improve customer satisfaction, control costs, andmaximize profits Producing a product or service to heighten cu… More...

A complete handbook on a critical issue for today''s businessleaders-how to improve customer satisfaction, control costs, andmaximize profits Producing a product or service to heighten customersatisfaction-and doing so cost effectively-do not have to bemutually exclusive objectives. With Market Driven Enterprise, AmiyaChakravarty presents a state-of-the-art, clearly designed frameworkfor responding to market forces while keeping total costs incheck. The book''s twelve chapters are divided into three sections:interfaces and decision-making in an enterprise, product design andtime-to-market, and responsive supply chains and manufacturing. Agenerous supply of real-world examples and more than 200illustrations enhance the book''s readability-as does its detailedtable of contents breaking down each chapter into subsections forquick reference. Some of the book''s most valuable featuresinclude: * An analysis of the entire product development and manufacturingprocesses in light of customer needs * An innovative treatment of digitally connected supply networksand new business models * A focus on the optimization of manufacturing and marketingprocesses for greater managerial insights leading to the highestpotential profit * Coverage of the most vital management techniques andphilosophies-concurrent engineering and quality functiondeployment, manufacturing flexibility, information transparency, collaboration, and the virtual enterprise-and their relationship tothe market-driven manufacturing process * Mathematical models for product-platform, product launch, supply-chain coordination, and market-driven manufacturing For students and professionals in business and engineering, production and operations management, marketing, or production anddesign engineering, Market Driven Enterprise is an essentialhandbook. Anyone whose business is striving to attain an optimalposition in a demanding marketplace will find it an excellent placeto start. | Market Driven Enterprise by Amiya K. Chakravarty Hardcover | Indigo Chapters Books > Science & Nature > Science > Engineering P10117, Amiya K. Chakravarty<

2000, ISBN: 9780471244929

A complete handbook on a critical issue for today' s business leaders- how to improve customer satisfaction, control costs, and maximize profits Producing a product or service to heighten… More...

A complete handbook on a critical issue for today' s business leaders- how to improve customer satisfaction, control costs, and maximize profits Producing a product or service to heighten customer satisfaction- and doing so cost effectively- do not have to be mutually exclusive objectives. With Market Driven Enterprise, Amiya Chakravarty presents a state-of-the-art, clearly designed framework for responding to market forces while keeping total costs in check. The book' s twelv chapters are divided into three sections: interfaces and decision-making in an enterprise, product design and time-to-market, and responsive supply chains and manufacturing. A generous supply of real-world examples and more than 200 illustrations enhance the book' s readability- as does its detailed table of contents breaking down each chapter into subsections for quick reference.Some of the book' s most valuable features include: An analysis of the entire product development and manufacturing processes in light of customer needs An innovative treatment of digitally connected supply networks and new business models A focus on the optimization of manufacturing and marketing processes for greater managerial insights leading to the highest potential profit Coverage of the most vital management techniques and philosophies- concurrent engineering and quality function deployment, manufacturing flexibility, information transparency, collaboration, and the virtual enterprise- and their relationship to the market-driven manufacturing process Mathematical models for product-platform, product launch, supply-chain coordination, andmarket-driven manufacturing For students and professionals in business and engineering, production and operations management, marketing, or production and design engineering, Market Driven Enterprise is an essential handbook. Anyone whose business is stri Buch (fremdspr.) Chakravarty gebundene Ausgabe, John Wiley & Sons, Inc., 15.12.2000, John Wiley & Sons, Inc., 2000<

2001, ISBN: 9780471244929

Product Development, Supply Chains, and Manufacturing, Buch, Hardcover, [PU: John Wiley & Sons Inc], John Wiley & Sons Inc, 2001

2000, ISBN: 0471244929

Gebundene Ausgabe BUSINESS & ECONOMICS / Marketing / General, mit Schutzumschlag neu, [PU:John Wiley & Sons]

2000, ISBN: 0471244929

Gebundene Ausgabe BUSINESS & ECONOMICS / Marketing / General, mit Schutzumschlag 11, [PU:John Wiley & Sons]