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Principles of Marketing with MyMarketingLab: Global Edition - Philip Kotler, Gary Armstrong
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Philip Kotler, Gary Armstrong:

Principles of Marketing with MyMarketingLab: Global Edition - Paperback

2011, ISBN: 0273752502

[SR: 1078345], Paperback, [EAN: 9780273752509], Pearson Education, Pearson Education, Book, [PU: Pearson Education], 2011-04-27, Pearson Education, For undergraduate Principles of Marketi… More...

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Philip Kotler:

Principles of Marketing with MyMarketingLab: Global Edition - Paperback

2011, ISBN: 0273752502

[EAN: 9780273752509], Used, [PU: Pearson Education], BUSINESS, This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. With usual st… More...

  - NOT NEW BOOK. Shipping costs: EUR 7.11 Anybook Ltd., Lincoln, United Kingdom [312675] [Rating: 5 (of 5)]
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Philip Kotler:
Principles of Marketing with MyMarketingLab - Paperback

2011

ISBN: 0273752502

[EAN: 9780273752509], [SC: 0.0], [PU: Pearson/Education], Gut/Very good: Buch bzw. Schutzumschlag mit wenigen Gebrauchsspuren an Einband, Schutzumschlag oder Seiten. / Describes a book or… More...

Shipping costs:Versandkostenfrei. (EUR 0.00) medimops, Berlin, Germany [55410863] [Rating: 5 (von 5)]
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Principles of Marketing with MyMarketingLab - Philip Kotler
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Philip Kotler:
Principles of Marketing with MyMarketingLab - Paperback

2011, ISBN: 0273752502

[EAN: 9780273752509], [PU: Pearson/Education], Gut/Very good: Buch bzw. Schutzumschlag mit wenigen Gebrauchsspuren an Einband, Schutzumschlag oder Seiten. / Describes a book or dust jacke… More...

Shipping costs:Versandkostenfrei. (EUR 0.00) medimops, Berlin, Germany [55410863] [Rating: 5 (von 5)]
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Principles of marketing with mymarketinglab - Kotler, P.
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Kotler, P.:
Principles of marketing with mymarketinglab - new book

ISBN: 9780273752509

Van dit artikel (9780273752509 / Principles of marketing with mymarketinglab) is nog geen omschrijving beschikbaar., [PU: Pitman]

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Details of the book
Principles of Marketing with MyMarketingLab: Global Edition
Author:
Title:
ISBN:

9780273752509


For undergraduate Principles of Marketing courses This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students outside the United States. Today's marketing challenge is creating vibrant, interactive communities of consumers who make products and brands a part of their daily lives. Learn how to create value and gain loyal customers. Kotler/Armstrong is a comprehensive, classic principles text organized around an innovative customer-value framework. Students learn how to create customer value, target the correct market, and build customer relationships. The changing nature of consumer expectations means that marketers must learn how to build communities in addition to brand loyalty.

Details of the book - Principles of Marketing with MyMarketingLab: Global Edition


EAN (ISBN-13): 9780273752509
ISBN (ISBN-10): 0273752502
Paperback
Publishing year: 2011
Publisher: Pearson Education
Weight: 1,342 kg
Language: deu

Book in our database since 2008-01-17T04:30:36+00:00 (London)
Detail page last modified on 2024-03-27T10:16:18+00:00 (London)
ISBN/EAN: 9780273752509

ISBN - alternate spelling:
0-273-75250-2, 978-0-273-75250-9
Alternate spelling and related search-keywords:
Book author: philip kotler, gary armstrong
Book title: principles marketing global edition

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