A Critique of the Accountability of NGOs in Fundraising in Ireland - new book
ISBN: 9783659281778
This book makes a unique contribution to our understanding of the process of fundraising in Ireland. It critically examines the types and the meanings of the images used by International … More...
This book makes a unique contribution to our understanding of the process of fundraising in Ireland. It critically examines the types and the meanings of the images used by International Irish NGOs in the process of fundraising. It assesses the rationale behind the use of negative images in fundraising. It constructs the donor public s perceptions of the images, and demonstrates the long-term consequences of their utilization. The book also critically assesses some of the fundraising texts that are used alongside the images in the process of fundraising. Moreover, the book introduces the causes and consequences of the implementation of face-to-face marketing, an increasingly popular and aggressive fundraising method used by some NGOs in Ireland to raise funds from the donor public. Bücher, Hörbücher & Kalender / Bücher / Sachbuch / Politik / Wirtschaftspolitik / Politische Entwicklung<
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Esayas Bekele Geleta: A Critique of the Accountability of NGOs in Fundraising in Ireland - Paperback
ISBN: 9783659281778
Paperback, [PU: LAP Lambert Academic Publishing], This book makes a unique contribution to our understanding of the process of fundraising in Ireland. It critically examines the types an… More...
Paperback, [PU: LAP Lambert Academic Publishing], This book makes a unique contribution to our understanding of the process of fundraising in Ireland. It critically examines the types and the meanings of the images used by International Irish NGOs in the process of fundraising. It assesses the rationale behind the use of negative images in fundraising. It constructs the donor public’s perceptions of the images, and demonstrates the long-term consequences of their utilization. The book also critically assesses some of the fundraising texts that are used alongside the images in the process of fundraising. Moreover, the book introduces the causes and consequences of the implementation of face-to-face marketing, an increasingly popular and aggressive fundraising method used by some NGOs in Ireland to raise funds from the donor public.<
A Critique of the Accountability of NGOs in Fundraising in Ireland - new book
ISBN: 9783659281778
This book makes a unique contribution to our understanding of the process of fundraising in Ireland. It critically examines the types and the meanings of the images used by International … More...
This book makes a unique contribution to our understanding of the process of fundraising in Ireland. It critically examines the types and the meanings of the images used by International Irish NGOs in the process of fundraising. It assesses the rationale behind the use of negative images in fundraising. It constructs the donor public s perceptions of the images, and demonstrates the long-term consequences of their utilization. The book also critically assesses some of the fundraising texts that are used alongside the images in the process of fundraising. Moreover, the book introduces the causes and consequences of the implementation of face-to-face marketing, an increasingly popular and aggressive fundraising method used by some NGOs in Ireland to raise funds from the donor public. Bücher, Hörbücher & Kalender / Bücher / Sachbuch / Politik / Wirtschaftspolitik / Politische Entwicklung<
Nr. VSG0O8AGIAO. Shipping costs:, Lieferzeit: 5 Tage, DE. (EUR 0.00)
A Critique of the Accountability of NGOs in Fundraising in Ireland - Paperback
ISBN: 9783659281778
Paperback, [PU: LAP Lambert Academic Publishing], This book makes a unique contribution to our understanding of the process of fundraising in Ireland. It critically examines the types an… More...
Paperback, [PU: LAP Lambert Academic Publishing], This book makes a unique contribution to our understanding of the process of fundraising in Ireland. It critically examines the types and the meanings of the images used by International Irish NGOs in the process of fundraising. It assesses the rationale behind the use of negative images in fundraising. It constructs the donor public’s perceptions of the images, and demonstrates the long-term consequences of their utilization. The book also critically assesses some of the fundraising texts that are used alongside the images in the process of fundraising. Moreover, the book introduces the causes and consequences of the implementation of face-to-face marketing, an increasingly popular and aggressive fundraising method used by some NGOs in Ireland to raise funds from the donor public.<
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Details of the book - A Critique of the Accountability of NGOs in Fundraising in Ireland
EAN (ISBN-13): 9783659281778 ISBN (ISBN-10): 3659281778 Hardcover Paperback Publishing year: 2012 Publisher: LAP LAMBERT Academic Publishing
Book in our database since 2009-03-16T23:30:47+00:00 (London) Detail page last modified on 2022-02-14T08:42:50+00:00 (London) ISBN/EAN: 3659281778
ISBN - alternate spelling: 3-659-28177-8, 978-3-659-28177-8 Alternate spelling and related search-keywords: Book author: bekele Book title: fundraising, ireland ireland, critique, ngos
