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The Business Idea : The Early Stages of Entrepreneurship - Soren Hougaard
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Soren Hougaard:

The Business Idea : The Early Stages of Entrepreneurship - hardcover

2004, ISBN: 354022663X

[EAN: 9783540226635], Neubuch, [SC: 0.0], [PU: Springer-Verlag Gmbh Okt 2004], ENTREPRENEURSHIP; MANAGEMENT / STRATEGISCHES MANAGEMENT; UNTERNEHMENSSTRATEGIE FÜHRUNG UNTERNEHMENSFÜHRUNG; … More...

NEW BOOK. Shipping costs:Versandkostenfrei. (EUR 0.00) AHA-BUCH GmbH, Einbeck, Germany [51283250] [Rating: 5 (von 5)]
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The Business Idea / The Early Stages of Entrepreneurship / Soren Hougaard / Buch / Book / Englisch / 2004 - Hougaard, Soren
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Hougaard, Soren:

The Business Idea / The Early Stages of Entrepreneurship / Soren Hougaard / Buch / Book / Englisch / 2004 - hardcover

2004, ISBN: 9783540226635

[ED: Gebunden], [PU: Springer Berlin], Successful business ideas are not so much about talent as about a systematic approach. The Business Idea encourages new ways of thinking when it com… More...

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Business Idea : The Early Stages of Entrepreneurship by Søren Hougaard - Søren Hougaard
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Business Idea : The Early Stages of Entrepreneurship by Søren Hougaard - used book

ISBN: 9783540226635

Successful business ideas are not so much about talent as about a systematic approach. The Business Idea encourages new ways of thinking when it comes to entrepreneurship and innovation. … More...

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The Business Idea
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ISBN: 9783540226635

Successful business ideas are not so much about talent as about a systematic approach. The Business Idea encourages new ways of thinking when it comes to entrepreneurship and innovation. … More...

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The Business Idea - Soren Hougaard
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Soren Hougaard:
The Business Idea - hardcover

2005, ISBN: 354022663X

The Business Idea ab 26.41 € als gebundene Ausgabe: The Early Stages of Entrepreneurship. Auflage 2005. Aus dem Bereich: Bücher, Wissenschaft, Wirtschaftswissenschaft, Medien > Bücher, Sp… More...

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Details of the book
The Business Idea

Successful business ideas are not so much about talent as about a systematic approach. The Business Idea encourages new ways of thinking when it comes to entrepreneurship and innovation. Too many ventures originate in the solutions the entrepreneur has to offer and not in the problem the customer needs solved. Business plans done this way can often lead to disappointment. The Business Idea leaves behind this product orientated logic. The book presents new, applicable entrepreneurship methods for developing creative market insight, for identifying windows of opportunity, creating business concepts and entrepreneurial strategies for successful market entry. Entrepreneurship is a complex and risky process compared to almost everything else in business life, so it richly deserves to have its own theoretical and methodological toolbox. The Business Idea provides the tools making it of interest to anyone who works with getting an enterprise off the ground or studies entrepreneurship. TOC:Entrepreneurship as a Competency.- Creative Market Insight.- The Window of Opportunity.- Creation of the Business Concept.- Entry Barriers to Markets.- Strategies for Market Entry.- The Positive Influence of Competitors.- Entrepreneurship and Business Ideas in the Embryonic Market.

Details of the book - The Business Idea


EAN (ISBN-13): 9783540226635
ISBN (ISBN-10): 354022663X
Hardcover
Publishing year: 2004
Publisher: Springer Berlin

Book in our database since 2008-01-22T23:01:40+00:00 (London)
Detail page last modified on 2023-11-29T02:32:32+00:00 (London)
ISBN/EAN: 354022663X

ISBN - alternate spelling:
3-540-22663-X, 978-3-540-22663-5
Alternate spelling and related search-keywords:
Book author: hougaard
Book title: business, entrepreneurship, very idea, stages


Information from Publisher

Author: Soren Hougaard
Title: The Business Idea - The Early Stages of Entrepreneurship
Publisher: Springer; Springer Berlin
226 Pages
Publishing year: 2004-10-25
Berlin; Heidelberg; DE
Language: English
53,49 € (DE)
54,99 € (AT)
59,00 CHF (CH)
Available
VI, 226 p.

BB; Hardcover, Softcover / Wirtschaft/Management; Strategisches Management; Verstehen; Management; Business; Business Idea; Corporate Venture; Entrepreneuring; Entrepreneurs; Entrepreneurship; Innovation; Innovation Management; Start-up; Toolbox; strategy; Business Strategy and Leadership; Entrepreneurship; Management; Marketing; Unternehmertum / Start-ups; Management und Managementtechniken; Marketing und Vertrieb; EA; BC

and Summary.- Entrepreneurship as a competency.- Creative market insight.- The window of opportunity.- Creation of the business concept.- Entry barriers to markets.- Strategies for market entry.- The positive influence of competitors.- Entrepreneurship and business ideas in the embryonic market.
Essential hands-on companion for the development of business projects Excellent source of inspiring for budding entrepreneurs Contains strategy evaluations by the CEO of a venture capital firm Uses examples and case studies to show you how to create business opportunities

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